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Light & Wonder launches iGaming content with Play Alberta

A Light & Wonder bar mat at Canadian Gaming Summit 2025
Image: Chris Perry Photography

Global gaming provider Light & Wonder has announced that its iGaming content is now live on Play Alberta, a launch which means the supplier now has an online gaming footprint in every available Canadian province.

The company announced on Feb. 18 that its games are now live on Alberta’s government-run iGaming platform.

Play Alberta Senior Manager of Digital Gaming Curtis Van Brabant stated that Light & Wonder content will be a cornerstone of the Alberta Gaming, Liquor and Cannabis (AGLC) platform’s game inventory moving forward.

With Alberta added, Light & Wonder has completed a full rollout across all of Canada’s iGaming jurisdictions, an expansion that it said strengthens its North American footprint in both lottery and iGaming.

The company supplies games to numerous licensed operators in Ontario’s open market and already works with other provincial lotteries, including British Columbia Lottery Corporation (BCLC) and Loto-Québec.

Play Alberta gears up for stiff competition

Play Alberta is operated by AGLC as the province’s official regulated online gambling platform, offering casino games and sports betting to residents. It is currently the only authorized and regulated iGaming suite in the province, although that will soon change when Alberta officially opens its doors and allows commercial operators to begin play later in 2026.

When that does happen, projected to be around the start of this coming summer, AGLC will be the open commercial market’s regulator as well as continuing to run Play Alberta.

While the provincial government was laying the groundwork for launching an open iGaming market in 2024 and 2025, the crown corporation juiced up Play Alberta, launching its first-ever mobile app in late 2024 and unveiling a revamp of the overall brand and platform in early 2025.

AGLC reported that gaming activity on Play Alberta raised $275 million in net revenue in the 2024-25 fiscal year, up $35 million from the previous year. All of the money it makes goes back into the province in various forms.

While commercial operators such as DraftKings, FanDuel, BetMGM, Caesars, BetRivers and PointsBet prepare their Alberta applications, the provincial government estimates that around 70% of all iGaming play in Alberta currently occurs on unregulated platforms.