Toronto-based igaming provider, Bragg Gaming Group, is aiming to ‘accelerate the adoption of its rapidly growing content library’ after signing a distribution agreement with Betsson Group.
The deal will see the operator distribute Bragg’s full range of content via a direct integration with its Remote Gaming Server (RGS).
This will include titles from Bragg’s slots studios such as Dreamy Genie by Atomic Slot Lab and Sea of Plenty by Indigo Magic.
Karl Schranz, Director of Gaming at Betsson Group, commented: “Betsson Group lives by its vision to provide the best customer experience in the industry and we can’t do that without an ever-evolving offering of quality games at our disposal.
“Partnering with Bragg gives us exactly what we need to align with that goal and we’re thoroughly looking forward to rolling their content out to players across our brands.”
The partnership is the latest of several already announced in 2023 by Bragg, which also made further inroads in Ontario toward the end of last year, helping Kalamba Games to enter the province through a dual deployment of its RGS technology via its Oryx Gaming and Spin Games divisions.
Lara Falzon, President and Chief Operating Officer at Bragg, added: “An operator that offers over 20 of the online industry’s most popular brands, Betsson Group is a considerable partner to ally ourselves with.
“We’re delighted to announce the news and especially so as we have much more to reveal throughout the year as we place our content in front of a wider and more diverse global player base.”