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RGC calls for financial institutions to step up efforts against gambling harm

The Responsible Gambling Council (RGC) has called upon Canada’s financial sector to take more of a ‘proactive role’ in combatting gambling-related financial harm. 

Publishing a new white paper entitled ‘Opportunities for Impact: The Role of Financial Institutions in Mitigating Gambling-Related Harm’, the RGC noted that financial institutions are in a unique position to both understand the financial well-being of their customers and better strategise how to address gambling-related harms.

“The rapid expansion of regulated gambling in Canada requires an evolved response from our financial systems,” says Tracy Parker, SVP, Accreditation, Advisory & Insights at RGC. 

“By adopting tools already proven in other jurisdictions, Canadian banks can become leaders in protecting customer financial health.”

According to a 2021 study reported in the Canadian Journal of Public Health,2.7% of Canadians can be identified as “at-risk gamblers” and 0.6% are “problem-gamblers”.

With direct access to gambling transaction data, the RGC argued that financial institutions such as banks and credit unions can identify ‘early warning signs of financial vulnerability’, such as increased reliance on savings and increasing overdrafts or credit.

Included in the white paper were a series of recommendations, including: 

  • Improving the accuracy of Merchant Category Codes to better track gambling spend
  • Offering voluntary gambling transaction blocks 
  • Introducing self-defined monthly spend limits
  • Targeted messaging and support resources within digital banking platforms

The paper also explores how commercial banking relationships can become a lever for player protection and how embedding harm prevention into due diligence processes benefits operators, institutions and players.

Canada isn’t the only market to call for closer collaboration between the gambling industry and financial institutions.

Looking over to the UK, banks such as Monzo and Starling were among the first to roll out voluntary gambling blocks to customers, while the National Australia Bank has delivered dedicated support pages and links to financial counseling.

The white paper reads: “As gambling operators plan to enter or expand across Canada’s regulated gambling markets, FIs are positioned to act as an integral stakeholder in the wider gambling ecosystem. Through commercial banking relationships with gambling operators, FIs can influence industry practices by setting expectations that prioritize player well-being, regulatory compliance and strong ESG performance.

“Ensuring that B2B clients demonstrate a meaningful commitment to harm prevention and safer play contributes to safer consumer outcomes and helps mitigate reputational, regulatory, credit and operational risks for operators and the financial institutions that serve them – particularly as new markets continue to evolve.”

SBC Summit Canada returns to Toronto ahead of Alberta market launch

SBC Summit Canada returns to Toronto next week at a defining moment for Canada’s betting and gaming industry, with Alberta’s regulated market launch, mounting pressure around advertising restrictions and growing anticipation ahead of the 2026 FIFA World Cup set to dominate discussions.

Taking place at the Metro Toronto Convention Centre from May 19-21, the event marks the first edition under its new name following its rebrand from the Canadian Gaming Summit. More than 3,000 stakeholders are set to attend the country’s only event dedicated entirely to the betting and gaming industry.

With Alberta preparing to open its regulated market in June, operators, affiliates and suppliers are racing to position themselves ahead of launch in what is expected to become one of North America’s most commercially significant new gaming jurisdictions. At the same time, proposed advertising restrictions and the implications of Bill S-211 continue to create uncertainty across the sector, while the 2026 FIFA World Cup presents sportsbooks with a rare opportunity to capitalise on rising national interest in soccer.

These developments will shape the summit’s three-stage conference agenda, which features dedicated tracks covering leadership, sports betting, land-based and lottery, affiliates and advertising, payments and compliance.

The agenda will also feature two specialist tracks focused on cybersecurity and player protection. The Cybersecurity in Gaming Summit, presented by OLG, will examine how operators are responding to emerging digital threats, managing AI-related risks, and strengthening organisational resilience. Meanwhile, the Player Protection Symposium will explore how the industry can move beyond baseline compliance to develop safer, more proactive approaches to player wellbeing.

Elsewhere on the programme, sessions will examine how operators can convert World Cup engagement into long-term player retention, how land-based and lottery brands are evolving omnichannel strategies, and how businesses can prepare for regulatory shifts tied to advertising reform and Alberta’s incoming market.

The summit will also feature a series of masterclasses tackling key operational and regulatory issues. IMGL’s sessions will explore grey market and quasi-gambling activity in Canada, while Lucien Wijsman will lead workshops examining player behaviour, pricing strategies and the relationship between land-based and online casinos.

Over the course of two days, delegates will hear from more than 150 leading industry speakers. Wednesday’s agenda will open with remarks from Duncan Hannay (President, OLG), followed by a keynote from Nell Watson (Chief Scientist, EthicsNet / Creed Space) exploring how autonomous AI is reshaping cybersecurity, trust and human oversight in gaming. Ahead of Alberta’s market launch in June, Dale Nally (Minister of Service Alberta and Red Tape Reduction, Government of Alberta) will also share insights into the development of the province’s regulated iGaming framework.

Other notable speakers include Jennifer Aguiar (Chief Compliance Officer, DraftKings), Jared Beber (CEO, Bet99), Tom Burdakin (VP of Marketing, FanDuel), Stan Cho (Minister Minister of Tourism & Gaming, Ontario), Andrew Garven (Head of Affiliate Marketing, Bet99), Joseph Hillier (CEO, iGaming Ontario), Yohan Mathew (Director of Marketing, BetMGM), Andrew Moreno (Assistant Vice President of Business Development and Government Affairs, bet365), Scott Vanderwel (CEO, PointsBet Canada), Tim Whitehead (Sportsbook Director, DraftKings) and Mark Wrigley (Head of Betting, F1).

The summit’s show floor will bring together the companies shaping the future of Canada’s gaming industry, giving delegates direct access to the latest products, technologies and services driving market growth. Attendees will be able to discover new innovations, explore product launches and connect directly with the teams behind them. Confirmed exhibitors include Altenar, Gigadat, iGaming Ontario, Bet Rite, Payper, Soft2Bet, Top Alliance, Optimove, Paramount Commerce and more.

Commenting on the upcoming event, Rasmus Sojmark, CEO & Founder of SBC, said: “There is enormous momentum around the Canadian gaming industry right now, and that is reflected in both the quality of the agenda and the calibre of companies and speakers joining us in Toronto next week. We are looking forward to welcoming thousands of delegates to Toronto for what promises to be our biggest and most ambitious Canadian event to date.”

In addition to the exhibition and conference agenda, delegates will have access to a range of on-site networking opportunities throughout the summit. Highlights include the Global Gaming Women Breakfast on May 20 and the First Nations Breakfast on May 21, alongside several networking lounges located across the exhibition floor.

VIP Event Pass holders will also gain access to two exclusive evening networking events:

  • SBC Summit Canada Opening Party — May 19 at RS Sports Bar (badge collection available)
  • SBC Summit Canada Official Networking Party — May 20 at The Rec Room

For additional insight ahead of the event, SBC’s Tom Nightingale (Editor, Canadian Gaming Business) recently joined iGaming Daily to discuss the current state of Canada’s gaming market and the regulatory developments expected to dominate discussions at SBC Summit Canada.

Register now to secure your place at SBC Summit Canada.

*VIP Event Pass holders will also gain access to the co-located Canada Fintech Symposium, a dedicated event exploring the intersection of fintech, payments, compliance and financial innovation across regulated industries.

SBC Summit Americas to Introduce Interactive Industry Masterclasses

From prediction market regulation to securing startup investment, SBC Summit Americas 2026 is giving delegates a new way to tackle the region’s biggest challenges, through hands-on masterclasses built around active participation.

Taking place on June 10-11, in Room 207 at the Broward County Convention Center, these sessions offer a more interactive alternative to the event’s core conference program. Each masterclass will be led by industry experts, with participants actively working through real-world challenges alongside their peers.

Key discussions will tackle the biggest issues impacting the Americas in 2026, from the regulatory uncertainty surrounding sweepstakes and prediction markets to securing investment for startups and using influencer marketing responsibly.

 “This year’s educational program is by far the most ambitious we have ever delivered, and the introduction of these masterclasses adds another layer of depth for attendees,“ said Rasmus Sojmark, CEO and Founder of SBC. “Education is far more than just listening. It’s asking difficult questions, working with peers facing similar challenges, and putting theory into practice. That’s what these masterclasses are all about.” 

The masterclass Prediction Markets: Cross-Border Legal Challenges and Role of Gaming Regulation will help attendees understand how prediction markets are classified across legal, financial, and gaming frameworks. Experts Ian Thomas (Principal, Offit Kurman), Joshua Kirschner (Partner, Nelson Mullins), Sara Tait (SVP Head of Legal, Regulated Industries, Fanatics Gaming & Betting), and Bill Gantz (Partner, Duane Morris) will explore whether current regulation still holds up and highlight the differences in enforcement across North America and Latin America. The session will also explore the legal risks of entering the prediction markets sector and how operators can remain compliant.

With pressure on sweepstakes operators mounting, expansion into new markets is both an opportunity and a minefield. “Cross-Border & Outbound Sweepstakes Opportunities” cuts through the complexity. Led by John K. Maloney (Owner and Principal, The Law Offices of John K. Maloney),Christian Tirabassi (Founder and Senior Partner, Ficom Leisure), Christian Rapani (Founding Partner, Rapani Law), Kevin Weber (Partner, Dickinson Wright), andJoerg Hofmann (Senior Partner, MELCHERS Law Firm), this session guides attendees through how to structure compliant cross-border campaigns, navigating the legal and operational realities of new jurisdictions and building effective localisation strategies.

The masterclass “Betting on Influence: An Analysis of Sports Betting Influencers” will teach sportsbook operators how to use influencer marketing in a responsible and effective way. Experts Bryson Huey (Graduate Research Assistant, International Gaming Institute, UNLV) and Alan Feldman (Distinguished Fellow and Director, Strategic Initiatives, UNLV International Gaming Institute) will analyse real-world examples of influencer content to reveal the linguistic, psychological, and visual techniques that drive responsible engagement. Attendees will leave with a clearer understanding of how to build compliant influencer strategies that resonate with today’s audiences.

Attendees can also take part in two masterclasses focused on securing investment for startup companies. What Gets Funded and What Gets Bought: Inside the Minds of Investors and Operators will explore both the operator and investor perspectives, helping attendees understand what drives funding decisions and how businesses should position themselves. Meanwhile, Fundraising 101: Win Your First Round” will use real-world examples to provide startups with a practical roadmap for securing early-stage investment. 

SBC Summit Americas’ educational masterclasses form part of the event’s wider ‘Knowledge Vault’. Bringing together 250 speakers from across the Americas and beyond, the six-stage conference will cover key topics including leadership, sports betting and casino, payments and technology, affiliation, regulation, and player protection.

Secure your Conference pass today, gaining you full access to the SBC Summit Americas ‘Knowledge Vault’, including workshops and post-event content, as well as to the expo floor for just $399

Operators and affiliates may also qualify for a complimentary VIP Pass. Operators can apply here, while affiliates can apply here.

Explore all SBC Summit Americas ticket options here.

Alberta ramps up integrity monitoring with IBIA approval

The International Betting Integrity Association (IBIA) has been approved as a licensed integrity monitor for the Alberta iGaming market, enabling the organisation to offer its monitoring services of licensed operators across the province. 

With Alberta going live on July 13, IBIA’s approval will mean that integrity monitoring for sportsbooks will be part of the regulatory framework from day one of gambling regulation going live.

In a statement on LinkedIn, the IBIA explained that it will be working alongside the Alberta Gaming, Liquor, and Cannabis Commission (AGLC) to identify any potential suspicious betting activity. 

The statement reads: “This is a very good practice for how regulated betting markets should develop: with clear obligations for operators, trusted information sharing and practical systems in place to identify and escalate suspicious betting activity. 

“We are pleased to support Alberta as it opens its regulated market and to contribute to safeguarding sport and regulated sports betting in the province. Operators seeking an Alberta licence are encouraged to contact us to discuss how IBIA can support compliance and integrity objectives in the new market.”

With 30 online sportsbooks and casinos expected to launch in Alberta on July 13, brands will be looking for new ways to compete and gain market share. 

Competing brands include the state-run run Play Alberta platform, joined by theScore, FanDuel, DraftKings, Betway, BetRivers and Betway amongst its competitive ranks. 

The IBIA added that it will use its Global Monitoring & Alert Platform (MAP) to help assess, detect and report suspicious betting activity across a range of different sports betting markets. 

While the IBIA is already live in Ontario, this latest approval will solidify the company’s presence in the wider North American market – a region that, in its 2026 Integrity Report, generated 20% of overall integrity alerts, beaten only by Europe at 28%.

It was not specified how many of those alerts originated from Canada, if any, however it was Tennis and Mixed Martial Arts that generated the highest number of alerts across the continent.

In the first quarter of 2026, IBIA reported 70 suspicious betting alerts across 10 sports, with  football (25), tennis (16) and esports (15) accounting for the largest share overall. 

Super Group doubles down on 2026 guidance following strong Q1 results

Super Group remains confident that the upcoming FIFA World Cup will continue to open up new opportunities for the operator group across North America, following ‘all-time high’ revenues in Q1 2026. 

Publishing its results for the three months ended 31 March, Super Group maintained strong momentum throughout the first few months of the year. 

While the group reported strong growth across most regions that it operates in, it noted that the lion’s share of its American growth was recorded in the Canadian market. 

Super Group already holds a licence in Ontario, with five licensed brands active in the regulated market: Betway, Jackpot City, Spin, Royal Vegas, and Ruby Fortune.

Come 13 July, it plans to go live in the Alberta market with six of its brands: Betway, Grizzly’s Quest, Jackpot City, Royal Vegas, Ruby Fortune, and Spin Casino.

The quarter in numbers

Q1 2026 got off to a great start for Super Group, with overall revenue rising by 18% to $612m, up from $517m in the same period last year.

Revenue for its America segment specifically was $195m, accounting for 32% of overall growth. 

Elsewhere, revenues were: 

  • Africa: $267m
  • Europe: $113m
  • Rest of World: $31m

Total Profit for the period totalled $86m, a considerable increase from the $59m reported in Q1 2025, while Adjusted EBITDA was up 36% for the trading period, coming in at $152m.

Monthly Active Customers increased by 18% to 6.4 million for the first quarter of 2026, compared to 5.4 million in the first quarter of 2025.

“Q1 2026 was a record-breaking start to the year for Super Group, with all-time highs in revenue, monthly active customers, deposits, and wagering. 

“Our performance reflects the strength of our strategy, the power of our brands, and the discipline of our team,” said Neal Menashe, Chief Executive Officer of Super Group.

In its results, Super Group noted that its growth during the trading period has enabled the operator to reaffirm its 2026 guidance for at least $2.55bn in revenue, and EBITDA above the $680m mark. 

This, it explained, reinstates management’s confidence in executing further growth across global markets.

Menashe continued: “We also strengthened our leadership team with key appointments, reinforcing our commitment to operational excellence and accelerated growth. 

“With a highly stable casino business, fortified sports trading capabilities ahead of the World Cup, and strong momentum across regions, we believe that Super Group is well positioned for the remainder of 2026.”

World Cup: a golden opportunity? 

With less than one month to go until the FIFA World Cup 2026 kicks off, it’s no surprise that the Betway and Jackpot City owner is eyeing up new opportunities to expand its brand presence across Canada in the run up to the tournament. 

With 48 teams competing in games played across three host nations – of which, Canada is one – operators across the country will face the challenge of not only securing brand exposure, but also retaining players. 

This is a challenge that becomes ever more pertinent given the restrictions on advertising, jackpots and player incentives that are in place across Ontario. 

Super Group is no stranger to securing mass exposure during major sporting events – in fact, earlier this year, its Betway brand made history by becoming Formula 1’s first betting partner.

It has also made frequent appearances on the advertising boards around major football tournaments, such as the English Premier League. 

Should it manage to use that experience throughout its World Cup campaign, Menashe’s expectation that the operator group will be ‘well positioned’ for the remainder of the year may come to fruition sooner than expected. 

Greentube: Alberta regulation makes Canada one of iGaming’s most attractive nations

The global iGaming sector is waiting with anticipation for Alberta’s regulated market to open its doors on July 13th. It’s been a long time coming, but Alberta will become the second province to open a private and fully-regulated online gambling market this year after Ontario did so in 2022.

The prospect of Alberta becoming a fully-regulated market is an enticing proposition for global operators and those companies who supply them. 

David Bolas, Commercial Director at Greentube – a supplier of online casino games for operators around the world – told CGB that Alberta opening a market would make Canada a leading light for global regions. 

“With legislation now passed and a framework being developed, the province is clearly positioning itself to follow Ontario’s competitive model. From our perspective, that presents both opportunity and responsibility,” Bolas said.

“We are preparing to enter the market alongside key existing partners while also exploring new commercial relationships. Having navigated Ontario’s launch successfully, we believe we are well-positioned to contribute meaningfully to Alberta’s rollout.”

What is Greentube’s current position in Canada?

Greentube is no stranger to Canada, having been in the Ontario market since it opened its doors in 2022. The supplier also has partnerships with provincial lottery companies, giving it a more nationwide picture of Canada’s gaming sector – more so than other operators and suppliers. 

Bolas explained: “In Ontario, we are live with a broad mix of major operators including BetMGM, bet365, FanDuel and DraftKings, alongside several other strong regional brands. That breadth of distribution has been critical in building both visibility and sustained performance in what is an extremely competitive environment.

“We have relationships with provincial operators too, where our content has been live for many years. That combination of heritage partnerships and new regulated market successes has ensured Canada consistently ranks among our top three growth markets worldwide.”

What are the main player demands for Canada’s online casino players?

A big advantage of Alberta opening up its doors is that, while it is a new market with new consumers, the demands of those players are likely to be similar to those in Ontario. 

Ontario is a massively competitive market and it’s likely that Alberta will follow the same trend, so both operators and suppliers must be in tune with the main player demands. 

Bolas noted: “Differentiation comes down to portfolio depth, brand recognition and long-term player engagement rather than short-term launches.

“We bring a balanced mix of proven classics such as Thunder Cash™ and the Diamond Cash™ series, alongside more contemporary titles, including the Piggy Prizes™ and Starlight Jackpots™ franchises. These brands have built strong global followings over time and have translated particularly well to North American audiences.”

Canadian players, Bolas said, prefer well-designed slot experiences with transparent mechanics, strong feature depth and trusted brand provenance.

“We see a particular appetite for games that combine familiar formats with engaging bonus structures and progressive-style mechanics,” he said. “At the same time, operating within regulated provincial frameworks means players also place significant trust in more certified content.

This is something that Greentube takes into deep consideration throughout its game development and distribution strategies. Being a global supplier, it has a localised approach in each market to remain in touch with the demands in each market. 

“We combine established, recognisable franchises with carefully localised new releases, ensuring we appeal to players who favour classic gameplay and those seeking more contemporary, feature-rich experiences,” said Bolas.

“Operating within regulated markets also reinforces player confidence; something we consider fundamental to long-term success in Canada.”

SBC Summit Canada to Spotlight Payments and Compliance as Canada’s iGaming Market Matures

As Canada’s iGaming market matures, operators are facing growing pressure to deliver faster, more seamless payments while meeting strict compliance requirements and managing rising fraud risk.

Taking place at the Metro Toronto Convention Centre from 19–21 May, the Payments & Compliance track at SBC Summit Canada will examine how the industry is responding, bringing together operators, regulators, and technology providers to explore how to build systems that are both efficient and compliant.

Sessions will explore the growing complexity of AML frameworks, the role of payments in driving performance, and the need for stronger coordination to protect the integrity of both sport and betting markets.

Opening the track is the session AML After the Audits: From Box-Ticking to Shared Infrastructure, which examines the industry’s shift towards embedding AML compliance into daily operations. Featuring compliance experts Steve Armstrong (Chief Compliance Officer & Money Laundering Reporting Officer, FRL Compliance Solutions), Susan Bala (Co-Founder and Director, Advanced Compliance Technology), Dave Foppert (Senior Director of AML Compliance, DraftKings), Rebekah Jackson (Global Gaming Director, GBG), Chad Kornett (SVP, Geolocation, GeoComply) and Derek Ramm (Director, Kinectify), the session will outline the debate around AML risk ownership in Canada and how to remain compliant at both the provincial and federal levels. The session will also explore the challenges and opportunities in Payment-led AML and how to balance compliance with engaging player experiences.

Attention will then turn to creating the perfect payment journey for Canadian players in the session Payments That Perform: What Actually Moves the Needle in Canadian iGaming. Panellists Dami Amurawaiye (Head of Operations & Sportsbook, PointsBet), Nick Gunn (SVP of Growth, SEON), Kevin Jing (CFO, Hottakes), Gaurav Juneja (SVP and BU Leader, CGI) and Sam Kawsarani (VP Product, Paramount Commerce) will explore how operators can meet growing player expectations for speed, reliability, and familiarity across deposits and withdrawals.

Discussions will also examine the friction that persists in the withdrawal experience, and how operators can manage the operational pressures of banking volatility, fraud, and chargebacks in a market where seamless payments are increasingly seen as standard.

The presentation Protecting Sport Integrity in Canada’s Evolving Betting Market will take a hard look at how the industry can better protect its sports sector from competition manipulation. Led by Scott Grant (Manager, Competition Manipulation, Canadian Centre for Ethics in Sport), attendees will learn how match fixing occurs, the telltale signs for operators and regulators to watch for, and how stronger collaboration can help prevent and disrupt further sports manipulation.

The track will conclude with a masterclass on quasi-gambling in Canada, delivered by IMGL. Legal experts Danielle Bush (Partner, Segev LLP), Ron Segev (Founding Partner, Segev LLP), Jack Tadman (Principal, GME Law), and Kevin Weber (Partner, Dickinson Wright LLP) will examine the rise of prediction markets, sweepstakes, mystery boxes, and skill-based games from a Canadian legal perspective. The session will analyse high-profile cases from the past year and look ahead to how laws around quasi-gambling may evolve.

SBC Summit Canada’s Payments & Compliance track makes up one of six tracks at SBC Summit Canada this year. Other tracks include Leaders in Sports Betting & Casino, Leaders in Land-Based and Lottery, Affiliates and Advertising, Player Protection, and Cybersecurity. There will also be masterclasses on land-based and online casino strategy running across both days.  


Get Your Tickets for SBC Summit Canada now! 

VIP Event Pass – Access to the show floor, all conference sessions, and evening networking sessions for CA$995

Group VIP Pass – Get VIP Passes for just CA$795 each when you buy three or more passes – perfect for bringing the team!

Operators and affiliates can apply for complimentary passes.

Ontario gaming regulator sanctions two suppliers for unregulated site access

Two Ontario gaming operators face financial penalties for allowing games on unregulated sites to become available to residents of the province, regulators announced Thursday.

The Alcohol and Gaming Commission of Ontario (AGCO) sanctioned both Relax Gaming Limited and Arrise Solutions Limited with fines of $40,000, according to a news release. An investigation undertaken by the AGCO “found games created by these companies were available on unregulated gambling websites accessible to Ontario players.”

In the release, AGCO made clear its stance on unregulated offerings.

“Ontario’s regulated iGaming market is built on clear rules designed to protect players and hold companies accountable. Unregulated gaming sites operate outside that framework, meaning players have no assurance of fair games, timely withdrawals, or access to meaningful dispute resolution. When regulated games appear on unregulated sites, it risks enabling a market that exposes players to real harm,” said Dr. Karin Schnarr, Chief Executive Officer and Registrar of AGCO, in a written statement.

Both companies responded to the findings of the investigation by removing access for Ontario-based players, the AGCO said.

What led to Ontario gaming fines

Relax Gaming and Arrise Solutions both hold supplier licenses in the regulated Ontario market. Many companies that participate in the regulated Ontario market, however, also operate in the gray market in other areas of the country and overlap between the two can lead to problems.

In its release, the AGCO reiterated its ban on companies “operating in the regulated iGaming market … offering their products to unregulated gaming websites available to Ontario players. Supplying games to such sites helps to sustain unregulated gaming operations.”

The regulated Ontario gaming market launched in April 2022. Ontario was the first Canadian province to open its market to licensure for outside operators. AGCO offered a six-month transition period for gray-market operators to comply with the province’s new regulations.

Previous AGCO actions this year

The Ontario regulator continues an active year in enforcement:

Issues elsewhere for fined operator

Relax Gaming also faced scrutiny in recent months over licensing issues in Anjouan, an autonomous island off the eastern coast of Africa favored by unregulated offshore operators.

European gaming heavyweight FDJ gained Relax as part of a broader portfolio owned by Kindred when FDJ acquired Kindred in October 2024 for €2.5 billion.

Both Relax and Arrise hold licenses in regulated jurisdictions throughout the world.

Land-based and Lottery Leadership in focus at SBC Summit Canada 2026 

As online gaming platforms raise the bar on speed and accessibility, land-based casinos and lottery operators are entering a new phase of innovation to meet evolving player expectations.

SBC Summit Canada 2026 will focus on how land-based casinos and lottery operators can close the gap and compete with the speed, accessibility, and innovation of online platforms, through a dedicated Leadership in Land-based and Lottery conference track taking place on Thursday, 21 May, at the Metro Toronto Convention Centre.

Chaired by Alon Segev, Founding Partner of gambling and technology law firm Segev LLP, the programme will give 3,000 attendees direct access to the operators, regulators, charities, lotteries, and First Nations reshaping one of Canada’s longest-standing gambling sectors.

Across the day, sessions will tackle everything from omnichannel innovation and indigenous ownership to charitable gaming and the future of land-based casinos in Alberta and Ontario.

“Whilst much of the industry is focused on new markets and global sporting events, land-based and lottery operators are quietly facing one of the biggest challenges in gaming,” said Rasmus Sojmark, CEO and Founder of SBC. “They are tasked with modernising an entire sector, while preserving the qualities that have defined it for so long. These sessions are designed to help stakeholders do so easily and effectively.” 

The session ‘Building Sovereignty: The Rise of First Nations Ownership and Innovation in Canada’s Gaming Sector’ will examine the impact First Nations are having on Canada’s land-based gaming sector. Experts Chief Paul Rice (Council Chief, Mohawk Council of Kahnawake), Michael Peters (Chairman, IGP), Michael Tobin (CEO, Continent8), and Katie Lever (General Counsel & Chief Administrative Officer, Great Canadian Gaming Corporation) will discuss the growing role of indigenous ownership and the shift towards independent development. They’ll break down the latest changes to infrastructure and technology and explore collaboration opportunities as their influence continues to expand.

Shifting focus to building seamless experiences across physical and digital channels is the session “Omnichannel Opportunities: Land-Based and Lottery Domination on the Horizon?” Here, experts Tom Metzger (CEO, Lotto.com, Jussi Halme (Director of Social Gaming, Boyd Gaming), Dave Bartman (Director of Business Development, Betty.ca),Stuart Godfree (Managing Director, Mkodo), Harrison Barrett (VP, Business Development, Soft2Bet), and panel moderator Peter Czegledy (Partner, Aird & Berlis LLP), will examine the key considerations in delivering true omnichannel play, from transferable progress and rewards to the technology enabling seamless transitions. The panel will also question whether omnichannel gaming benefits new entrants or is there to simply strengthen the hold of established operators.

The session“Giving Back: The Latest and Greatest in Charitable Gaming” will explore how the industry is evolving its approach to charitable play. Experts Sarah McCarthy (CEO, RGC), Richard Schwar (Executive Director, Ontario Charitable Gaming Association), Dr. Karin Schnarr (CEO, AGCO), Joseph Hillier (CEO, iGO), Duncan Hannay (President & Chief Executive Officer, OLG), alongside panel moderator Peter McMahon (CEO, CGAO), will examine how digital expansion, coupled with new gaming formats and technologies are attracting a new generation of players. The panel will also examine the growing role of story-led marketing in engaging local communities and driving sustainable, responsible growth.

The programme will also feature the panel “Levelling Up: The Future of Land-Based Casinos in Canada,” which will explore how land-based gambling is evolving across Alberta and Ontario. The day will open with remarks from the Honourable Stan Cho, Minister of Tourism, Culture and Gaming for Ontario, who will outline the government’s approach to supporting responsible gambling across the region

The Leadership in Land-based and Lottery track is one of several programmes featured across the SBC Summit Canada conference agenda. Across the two days, attendees can attend excerpt-led panels tackling the biggest issues and opportunities across Affiliates & Advertising, Sports Betting & iGaming, Player Protection, and Payments & Compliance


Secure your tickets to SBC Summit Canada now!

VIP Event Pass – Access to the show floor, all conference sessions, and evening networking sessions for CA$995

Group VIP Pass – Get VIP Passes for just CA$795 each when you buy three or more passes – perfect for bringing the team!

Operators and affiliates can apply for complimentary passes.

Canadian Gaming Business magazine: Headed for uncharted waters

The Canadian gaming industry is arguably at a pivotal moment, for many reasons, and the new edition of Canadian Gaming Business magazine reflects that.

This latest edition comes to you soon after Ontario’s regulated iGaming market celebrated its fourth birthday. It also hits shelves as Alberta prepares to launch commercial online gaming on July 13, as topics such as sporting integrity and betting advertising bubble up to the surface, and as all stakeholders ponder what the next chapter may hold.

For this issue, timed to coincide with the first SBC Summit Canada under its new name, we dug into some of these big issues and spoke to a range of industry leaders about how they are charting the path forward, with a strong focus on responsible gambling throughout.

Insights from gaming leaders across Canada

Featuring interviews and insights from leaders at:

  • The Canadian Gaming Association (CGA)
  • iGaming Ontario (iGO)
  • The Alberta iGaming Corporation (AiGC)
  • Integrity Compliance 360 (IC360)
  • BetMGM
  • Kambi
  • Playtech
  • Paysafe
  • Wazdan
  • Greentube
  • and more

The cover story assesses how things are shaping up in Alberta, with insights from Minister Dale Nally and AiGC Chief Executive Officer Dan Keene, and we also speak to iGO CEO Joseph Hillier about what the next stage of player protection looks like in Canada’s first regulated commercial iGaming market.

IC360 President of Canadian Operations & Managing Director of Global Advisory Strategy Ilkim Hincer shines a spotlight on the tough topic of sporting integrity and why betting’s intersection with sports requires more work to be done.

Advertising in the spotlight

Given the national conversation around Bill S-211 and gambling advertising, ads are a big topic discussed in the issue.

CGA President and CEO Paul Burns explains what the trade association hopes to achieve with its Code for Responsible Gaming Advertising, while Senior Vice President of Policy & Communications Amanda Brewer gives her assessment of why advertising on platforms like Meta can be so problematic.

Elsewhere, we touch on subjects such as:

  • Whether Canada needs to reconsider allowing credit cards for gambling
  • Why the Connor McDavid effect goes far beyond the Edmonton ice
  • How MGM Resorts International and Playtech are bringing the Las Vegas casino floor to the Canadian smartphone
  • What Kambi is doing to level up Ontario Lottery and Gaming’s sports betting competitiveness
  • The First Nations casino ownership movement that is sweeping Western Canada

CGB Magazine is available in print or digital versions

You can pick up a physical copy of Canadian Gaming Business magazine at SBC Summit Canada 2026 at the Metro Toronto Convention Centre from May 19-21, or read the digital version of the magazine below.