SBC Summit Canada is the new identity of SBC’s Canadian conference and exhibition, replacing the Canadian Gaming Summit and marking the next phase in the event’s development.
The strategic rebrand strengthens the Toronto event’s alignment with SBC’s global portfolio of conferences. Under the new name, SBC Summit Canada will continue as the leading platform for stakeholders addressing regulation, market maturity and commercial strategy across Canada’s gaming sector.
New name and date, same industry-leading event
The first event under the SBC Summit Canada name will take place May 19-21, 2026, moving from its previous June slot to avoid scheduling conflicts and resource pressures linked to the 2026 FIFA World Cup period.
Building on a 28-year legacy, the former Canadian Gaming Summit has long delivered in-depth coverage of the Canadian gaming landscape, providing insight into regulation, market opportunities and industry best practices. The event combines international scale and expertise with a continued, dedicated focus on the specific dynamics of the Canadian market.
The 2026 edition will welcome 3,000 senior executives from Canada’s retail and online casino, sports betting, and iGaming sectors. The three-day event will feature over 120 speakers, a 50,000+ sq. ft. exhibition floor and several hospitality and networking opportunities.
“Through SBC Summit Canada, we are reaffirming our long-term commitment to the Canadian market with a refreshed event designed to better serve the needs of our stakeholders and keep the focus firmly on driving meaningful business opportunities for our delegates,” said SBC Founder and CEO Rasmus Sojmark.
“2026 promises to be a defining year for Canada’s gaming industry. With Alberta’s regulation approaching, iGaming continuing to grow in both popularity and profitability, and the 2026 FIFA World Cup set to be hosted in Canada, now is the ideal time to bring the industry together under the SBC Summit Canada banner, a platform built to reflect both the scale of opportunity ahead and the maturity of the market.”
75+ exhibitors and sponsors
The exhibition floor will serve as the hub for business development, bringing together over 75 exhibitors and sponsors, including leading suppliers, operators, and service providers. Confirmed exhibitors include Altenar, Gigadat, MNP, MOBINC, Optimove, Paramount Commerce and many more.
The summit’s dedicated conference agenda will feature three stages, each designed to reflect the key forces shaping Canada’s gaming landscape in 2026. Across two days, the programme will cover leadership strategy in sports betting and casino, affiliate and advertising models, cybersecurity, land-based and lottery operations, player protection, and payments and compliance.
Wide range of expert speakers and topics
The agenda will feature a line-up of Canada’s senior industry leaders, including Joseph Hillier (President and CEO, iGaming Ontario), Paul Burns (President and CEO, Canadian Gaming Association), Mark Harper (Head of Canada, Rhino Entertainment), Tom Metzger (CEO, Lotto.com) and Scott Vanderwel (CEO, PointsBet Canada).
Topics discussed will include the development of Alberta’s regulated gaming market, how operators can capitalize on the increased interest generated by the 2026 World Cup and the long-term role of sports betting within Canada’s predominantly iGaming-led market.
The agenda will also examine evolving advertising standards, the growing influence of affiliates and social media, the regulatory treatment of emerging products such as sweepstakes and prediction markets and how operators and regulators can collaborate to strengthen player protection, cybersecurity and compliance frameworks across Canada.
Two dedicated networking events
An initial networking event, the SBC Summit Canada Opening Party will take place at RS Sports Bar in Toronto, providing an informal setting for delegates to collect their badges and reconnect with industry peers. The event will also include the SBC Summit Canada Official Networking Party, providing a dedicated setting for senior stakeholders to connect beyond the show floor.
The repositioning of SBC Summit Canada strategically integrates it within SBC’s global portfolio of events. This includes SBC Summit Rio (March 3-5, 2026), the essential gathering for the Brazilian gaming industry; SBC Summit Malta (April 28-30), which serves as a key hub for all things Europe; SBC Summit Americas (June 9-11), connecting stakeholders across North and South America and the flagship SBC Summit in Lisbon (Sept. 29 – Oct. 1).
