Ontario Lottery and Gaming Corporation (OLG) has promoted vice president and digital product specialist Amanda Marshall to the executive role of chief lottery officer.
OLG wrote in a statement that Marshall will continue to advance the crown corporation’s lottery business, enhancing its product portfolio, upgrading the player experience and unlocking new commercial opportunities.
She and her retail and digital lottery team will work closely with OLG’s other lines of business and external partners to ensure the operator keeps pace with a rapidly evolving iGaming marketplace and delivers innovative lottery experiences.
Formerly of Scotiabank and Deloitte, Marshall has been with OLG since 2021, most recently spending more than four years as VP of digital product integration and delivery. Her focus to date has been on leading modernization initiatives to improve OLG’s digital capabilities, as well as expanding performance across the crown corporation’s retail and digital ecosystem.
“Amanda brings a wealth of experience in driving enterprise growth, leading large-scale transformations, and championing customer-focused innovation across multiple industries,” added the lottery. “Her stewardship will help shape the holistic customer journey across all OLG channels.”
“Leading this business at such a pivotal time is a tremendous opportunity to shape the future of lottery in Ontario — expanding our offerings, creating new ways to engage players and delivering experiences that truly resonate,” added Marshall on LinkedIn.
“What makes this role so exciting is the incredible team behind it. The talent, passion, and commitment across the division have created strong momentum, and I’m energized by the chance to work alongside them as we build on that foundation. Together, we’ll continue to innovate, grow, and deliver exceptional experiences for our players.”
OLG launches new Team Canada lottery ticket
Meanwhile, OLG announced this week that it has launched a new limited-time Team Canada Quest for Gold instant ticket in the lead-up to the 2026 Winter Olympic and Paralympic Games.
The new game offers players a chance to win prizes of up to $250,000. For every $10 ticket bought, players get an opportunity to win a bonus game prize.
Since 2006, OLG and the Ontario government have worked together to support amateur athletes through the Quest for Gold program, which provides funding to help athletes cover costs like travel and accommodation. Over the last four Olympic cycles, more than 90% of Ontario medal winners received Quest for Gold funding during their careers.
