
AGS launches omnichannel gaming experience in Alberta
New products available across 30 casinos in the province
Gaming supplier American Gaming Systems (AGS) has launched what it describes as a “first-of-its-kind” omnichannel gaming offering in 30 land-based Alberta casinos and the Play Alberta online casino.
The new Rakin’ Bacon! Odyssey and Rakin’ Bacon! Sahara titles are now live across the province for both in-person and online play. Promotional campaigns for the games are running concurrently across both online and retail channels.
The games are already live with both land-based and online players in the U.S. as well as in British Columbia via BCLC casinos and the crown corporation’s Play Now platform.
The launch is part of a larger promotion centered around Cornsquealius, the golden pig character of the Rakin’ Bacon! series.
“This isn’t just any launch, it’s a massive undertaking that embodies AGS’ bold vision and our proven ability to deliver exceptional gaming experiences across both online and land-based platforms,” said AGS VP of Interactive Zoe Ebling. “Spanning 30 casinos as well as online, this is our largest omnichannel promotion to date, packed with opportunities for players to get in on the fun.”
AGS content has been live with the Alberta Gaming, Liquor and Cannabis’ (AGLC) Play Alberta site for years through a partnership with Pariplay and NeoPollard Interactive.
Last year, it entered the Ontario commercial regulated marlet with Caesars Digital via the Caesars Palace Online Casino app. It also has a presence in Québec through a collaboration withLoto-Québec.