Sports Betting
BetMGM becomes official sportsbook partner of the NFL in Canada
BetMGM has announced a multi-year partnership extension with the National Football League (NFL) that sees it become one of the league's Official Sportsbook Partners in Canada.
BetMGM was among the first operators to go live in Ontario's regulated marker in April 2022. It will now have the rights…
Mohegan officially launches as Ontario iGaming market’s first land-based casino operator
Mohegan Gaming & Entertainment, the first land-based operator to be licensed to operate an online brand in Ontario's regulated market, has now launched in the province.
Mohegan Gaming was granted a license by the Alcohol and Gaming Commission of Ontario (AGCO) in May and soft launched in…
Penn National rebrands to PENN Entertainment
Penn National Gaming, the owner of brands including theScore Bet and Barstool Sportsbook, is rebranding itself to PENN Entertainment to reflect its evolution into "a provider of integrated entertainment, sports content, and casino gaming experiences".
President and CEO Jay Snowden called it "an…
Sportradar launches Virtual NBA in-play offering
Sportradar has launched Virtual NBA, a computer-generated betting solution designed to improve engagement for its operator partners.
Virtual NBA will provide operators with 3,000 virtual NBA games per day, with each contest featuring 12 betting markets, and will be powered by "artificial…
OpenBet acquires Multi Builder prior to Endeavor sale
Ahead of the acquisition of B2B sportsbook supplier OpenBet by sports media conglomerate Endeavor Group, OpenBet has made an acquisition of its own by buying betting technology and trading business Multi Builder.
Multi Builder was founded by industry veterans Oliver Preston and Jonathan Smith,…
Betway officially launches in Ontario
Betway, a large player in the Ontario grey-market game prior to the opening of the province's regulated market, has completed the transition to becoming a regulated operator.
After receiving its license from the Alcohol and Gaming Commission back in April, Betway is now in the process of…
PointsBet reports $14M in Ontario handle
While operators and observers wait for official numbers regarding the first months of Ontario's regulated online gaming and betting market, PointsBet has been one of the first companies to offer its own revenue insights.
PointsBet reported on July 28 that it handled approximately $14 million in…
BetRivers data sheds light on Ontarian habits
New insights from BetRivers have revealed the most popular betting and gaming habits from Ontario customers on the Rush Street-owned brand's platforms.
New York-listed BetRivers was a Day 1 operator when Ontario's regulated online betting and gaming market launched on April 4 and it has been…
The expansion of sports betting creates opportunities for regulation — and responsibility
By Martin Lycka
Around the world, the popularity of legalized sports betting has soared with millions of consumers betting billions of dollars, euros, and other national currencies. It is a dynamic trend that is expected to continue, with more countries, states, and provinces setting up their own…
Sportsbooks look for competitive edge in deep Ontario pool
By Tom Nightingale
The sports betting field in Ontario has quickly become saturated. A score of online betting gaming operators from Canada, the U.S., Europe, and beyond have waded into the provincial regulated market since it went live on April 4. More, of course, will follow.
From an…