Unique uniforms for unique employee groups
How Unisync is strategically positioned to provide tailored solutions to the gaming industry in a timely fashion
By Paulina Ignacak
August 7, 2020
Unisync understands that every organization has diverse and unique needs, especially when it comes to workwear. The Mississauga-based company, one of Canada’s largest uniform providers, boasts an incredible ability to adapt to rapidly-changing demands.
“The decision-making group is small and quick to react,” says Naomi Meghory, Senior Vice President of Global Accounts. “We’ve got a fantastic footprint across Canada and the U.S., and our executive team is tight-knit and quick to respond and we like to pride ourselves on being very creative in our business solutions.”
A distinctive look
From branding to custom colours, Unisync is able to meet their customers’ varied demands for products by leveraging their in-house design and product development team to create pristine garments with a focus on comfort and fit.
The company has to be very creative in the design approach to uniforms specifically for gaming facility operators that identify each small working group within a larger body of employees.
“I think it has historically been important for the gaming industry to have unique identities amongst all of their employee groups, so that way you know who’s a dealer, you who is the wait staff, etc.,” says Meghory.
An effective way to meet those particular requirements is by producing durable items using a singular design, and finding innovative ways to swap out colours and cuts to give specific looks for different workgroups within individual properties.
“Our uniqueness extends to the fact that we are creative in business solutions,” she says,
There are clients that don’t necessarily need a full overhaul of their uniforms. Instead, they’re looking to add elements to an existing program, or looking for a unique service model. That is something Unisync is able to do quickly by devising and implementing a business model that works for both parties, “whereas some of our other competitors on a much larger scale typically try to make a client fit into their box,” Meghory notes.
When the COVID-19 pandemic hit, the search for proper PPE garments exploded. Employers across all industries, from hospitality and tourism to gaming, scrambled to find safe – and speedy – alternatives to traditional workplace uniforms.
Unisync has diligently used its experience to devise new products while adhering to shifting health protocols and, ultimately, getting the gaming sector into a safe reopening position.
As far back as mid-March, Unisync was proactive in supporting clients and building upon their needs, particularly in terms of products needed for the reopening of properties like casinos. In addition to adapted workplace uniforms, the company was able to meet specific requests for safer solutions like floor grips to ensure social distancing.
Testing and Safety
Unisync has also been keen on leveraging its experience and expertise to ensure the utmost precautions are taken with regards to health and safety measures at a time where we are seeing a significant increase in safety protocols. In fact, the organization was a pioneer in launching an OEKO-TEX-certified Standard 100 initiative for airlines in the United States, to ensure garments are free from harmful substances.
“It is one of the most rigorous protocols for harmful substance testing,” says Meghory. “Not only do they test against regulated harmful substances, but they test against harmful substances that are also not regulated. That positions us uniquely, because we produce a mask that is OEKO-TEX 100-certified. That is important to us because the face houses the most sensitive areas, the mouth, the nose and right next to the eyes.”
Delays? What delays?
Unisync is also uniquely set up to face adverse times like these. While many companies found themselves in a frenzy the first few months of the pandemic, struggling to get the amount of PPE products they needed as fast as possible, Unisync was better positioned in its ability to control production and delivery timelines.
“We control the supply chain on products because we are a manufacturer and distributor,” says Meghory.
The company owns two manufacturing facilities: one in Winnipeg, Manitoba, and another in St-Laurent, Quebec. But even owning two factories is proving to be challenging during COVID-19.
“With the volumes that are being required by our clients, and the speed in which they need to be manufactured, we are using our vendor partners overseas to manufacture these products.”
The only delays Unisync has faced are the ones that are beyond its control, namely dealing with air freight shipping and international customs. It’s a waiting game for customs clearances, flight bookings, dealing with shortages in flights and trying to get around backlogs and congestion at the airport, says Meghory.
Things are getting better, though, with a significant decrease in air freight times observed over the last couple of months.
As for what the future holds for all the industries that have been deeply impacted by the current global pandemic, Meghory says ”it’s about finding a way to return back to normal and when we do it will just be in a different way.”