Our focus on gaming in Canada – Telling our industry’s story
As you’ll note with the new website, the concept of “Gaming in Canada” is front and centre. This concept will permeate through all of what we do in the coming years, as we seek to build new partnerships and alliances.
One of the association’s newest programs is the national training and education initiative. Building upon our 2016 national training and education needs assessment, done in partnership with the Sault Ste. Marie Education partners, we have created a national advisory board of industry professionals to share their expertise and insight with us as we work to build a national training centre for gaming education.
The CGA has engaged the William F Harrah College of Hospitality at the University of Las Vegas (UNLV) and its Center for Professional & Leadership Studies (PLuS Center) to discuss how the association could work with UNLV to access its best practices in gaming education.
In Canada, we continue to work with Thompson River University as they build a gaming management program. The CGA’s intention is to create and share a wide arrangement of development opportunities along a continuum of learning, and I hope to have more to share later in 2018.
Gaming in Canada will showcase research and innovation, not only through CGA’s own compelling research projects, but by creating opportunities to feature innovative and technologically-driven Canadian businesses. Research will allow the CGA to tell the industry’s story: Our industry is highly labour intensive and has already created approximately 253,487 jobs (full-time equivalent). Gaming in Canada creates well-paying jobs and offers a multitude of career paths spanning everything from facility maintenance and casino dealer, to engineering, accounting, and finance. Let’s not forget that 78 per cent of community leaders believe their casino enhances the tourism appeal of the community, as well as offering a quality entertainment product (77 per cent) and a safe environment (90 per cent). 2
Lastly, Gaming in Canada is reflected in our efforts towards enhancing opportunities to come together to discuss issues and share ideas through dialogue and convening. The CGA returned to the ICE conference in London, England in early February thanks to a relationship it has developed with Clarion, ICE’s organizer. The CGA organized a special two-hour program to put the spotlight on Gaming in Canada, specifically highlighting the good business climate, talented workforce, and innovation that can be found throughout the country. You can expect these dialogues to continue throughout the year.
CGA 2.0 represents a substantial change for the association in how it approaches its mandate. The plan also seeks to define and clarify the unique role that the CGA has in helping move the Canadian gaming industry forward. It expresses our commitment to the industry as a whole and ensures our attention remains focused on the efforts that provide the most impact for all our members. If you have questions about CGA 2.0, please don’t hesitate to reach out to me directly.